Privacy Policy

Last updated: September 2026

Your camera feed never leaves your phone. UpRep processes every camera frame and body-pose measurement entirely on your device. Nothing is recorded, saved, or uploaded - not to us, not to anyone. Your alarms and progress live on your device and in your own private iCloud, never on our servers.

1. Data We Don't Collect

UpRep does not:

2. Camera and Motion Processing

Rep counting is the core of UpRep, and it is built to be private:

3. Data Stored on Your Device

All app data lives locally on your device:

4. iCloud Sync (Optional)

If you enable it, UpRep syncs your alarms, history, and progress across your devices using Apple's CloudKit and your own private iCloud account. This data is stored in your personal iCloud container, which we cannot access. Sync is a convenience layered on top of on-device storage - the app works fully offline without it. You control iCloud in your device's iCloud settings.

5. App Permissions

UpRep may request the following permissions:

6. Advertising (Free Tier)

Free users see advertisements. Ad providers may use your device's advertising identifier (IDFA) to serve ads only if you grant ATT permission. Ads never have access to your camera feed or motion data. Premium subscribers see no ads. Any third-party ad provider's data use is governed by its own privacy policy.

7. Analytics and Diagnostics

To improve the app, UpRep may collect anonymous, aggregated analytics (for example, which exercises are used or how often the app is opened) and crash/diagnostic reports (device model, iOS version, and a stack trace). None of this includes your camera feed, images, or body-pose data. This data helps us fix bugs and improve reliability.

8. In-App Purchases

Premium subscriptions and the lifetime purchase are processed entirely by Apple via StoreKit. LynxApps never sees or stores your payment details. Purchases restore across your devices through your Apple Account, and subscriptions are managed in your Apple Account settings.

9. Data Retention and Deletion

Your data exists only on your device and in your private iCloud:

10. Security

UpRep relies on iOS's built-in security model:

11. Children's Privacy

UpRep is not directed to children under 13. We do not knowingly collect information from children under 13.

12. Your Rights (GDPR / CCPA)

Because UpRep stores your personal data locally and in your own iCloud:

13. Changes to This Policy

We may update this policy from time to time. Material changes will be reflected in the "Last updated" date above. Continued use of the app constitutes acceptance of the revised policy.

14. Contact

Privacy questions? Reach us at:

Privacy by design. UpRep watches you exercise so it can count your reps - and then forgets what it saw. The morning you had is yours alone.

Questions about your privacy?

We're happy to clarify anything in plain language.

Contact our team